Gender Equity in Leadership Positions in Print Media Companies in Tanzania: A Literature Review

Hoyce Temu *

Department of Mass Communication, School of Graduate Studies, St. Augustine University of Tanzania, Tanzania.

Francis Ng’atigwa

School of Graduate Studies, St. Augustine University of Tanzania, Tanzania.

Joseph Matumaini

School of Graduate Studies, St. Augustine University of Tanzania, Tanzania.

*Author to whom correspondence should be addressed.


Abstract

Gender equity has been discussed for over 33 years. The 1995 Beijing Declaration and Platform for Action, the worldwide policy declaration on gender equality, makes it a strategic goal. In the 33 years since the Beijing Declaration, equity in leadership dispensation has made little headway toward this strategic objective. Women continue to be underrepresented in administration, which is a severe issue across all nations with regard to the gender gap in leadership positions (Julius, 2018). Media companies have gender inequity. Even while more women are studying and entering journalism, they remain underrepresented and face major challenges to leadership, safety, support, and career advancement. According to the IWMF, 35% of journalists globally are women, and 27% are in leadership positions. This paper reviews the pertinent literature on gender equity in leadership positions to benchmark what is happening in print media companies in Tanzania, particularly with regard to women’s occupational advancement within media organisations, as well as the theoretical underpinnings of gender equity. It strives to increase knowledge about gender equity, specifically women's role in a profession that gives women visibility, a voice, and greater civic and political participation. Additionally, the paper reviews the literature on gender equity impediments and suggests solutions for better media gender equity practice in leadership positions.

Keywords: Leadership, women, gender equity, print media, Tanzania


How to Cite

Temu , H., Ng’atigwa, F., & Matumaini , J. (2023). Gender Equity in Leadership Positions in Print Media Companies in Tanzania: A Literature Review. Asian Research Journal of Arts & Social Sciences, 19(2), 19–30. https://doi.org/10.9734/arjass/2023/v19i2423


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